AI has fundamentally changed how people search for information. Consumers ask questions through various channels such as search, chat, and voice, expecting clear answers. AI then recommends the best content based on their search intent.
In this era of "Ask AI," keywords are becoming less relevant. What matters most are websites that provide clear answers to consumers' questions in their native language.
Collections, a multilingual CMS, streamlines and accelerates the globalization of existing websites with greater speed and simplicity. Moving forward, it will continue to evolve as a CMS that aligns with the advancements in AI-driven search.
What makes content valuable to the reader? This is the question that guided our thinking.
Content should be short, direct, and easy to understand in the reader's native language. This is content that both people and AI desire.
Adapting to the changing landscape of information search also leads to higher content quality.
"Delivering better content to readers" is the driving force behind everything we do.